Version 1. Last updated: [date]
The short version
Tide House is run by [company name], a company registered in England and Wales (company number [company number]), registered office [registered office address]. We decide how your information is used, which makes us the "controller" under UK data protection law. We're registered with the Information Commissioner's Office (ICO) under number [ICO registration number].
Contact us about anything in this notice at [email protected] or by post to the address above.
This notice covers our website (tidehouse.app) and applying for the Tide House London trial. Before anyone creates an account, we'll add a full section on using the Tide House app, and we'll show it to you before you sign up.
Our website doesn't use cookies, analytics or tracking, and it doesn't ask you for anything.
What we collect when you apply:
Please don't include health information or anything else sensitive in the "What would you like from Tide House?" box. We don't need it to consider your application. If you include it anyway, we'll delete that part.
Why we use it, and our legal basis:
| What we do | Why | Legal basis |
|---|---|---|
| Consider your application, and email you about it | You've asked to join the trial | Steps you've asked us to take before entering into the trial terms (UK GDPR Article 6(1)(b)) |
| Choose people so each area has a good mix, and see which of our videos reach people | To run a fair trial that works | Our legitimate interests in running the trial (Article 6(1)(f)) |
| Keep a record that you accepted the trial terms | So both sides know what was agreed | Contract, and our legitimate interests |
| Email you about our launch and future trial waves | Only if you ticked the box | Your consent. You can withdraw it at any time with the unsubscribe link or by emailing us. |
| Short-term technical and security logs, including IP addresses, kept by our hosting provider | To keep the service secure and stop misuse | Our legitimate interests in security |
Who decides: the founders read applications and choose who to offer places to. No automated decision is made about your application.
How long we keep it:
We use these providers to run Tide House. They act on our instructions under contracts that protect your information:
| Provider | What for | Where |
|---|---|---|
| Lovable (with Supabase) | Hosting the application form and its database | [United Kingdom (London)] |
| Cloudflare | Hosting our website, and our email address | Global network |
| [email provider] | Sending emails about your application | [location] |
| Website fonts | Global |
When information leaves the UK, we rely on the UK's adequacy regulations. These include the UK–US data bridge, where the provider is certified to it. Otherwise, we use the ICO's International Data Transfer Agreement or Addendum.
We never sell your information or share it for advertising. If Tide House is sold or transferred, your information would move to the new operator, and we'd tell you first.
You have the right to:
To use any of these rights, email us. We'll reply within one month, and we'll tell you if we need longer.
If you're unhappy with how we've used your information, please tell us first at [email protected]. You can complain in any way, including by message or on social media. We'll acknowledge your complaint within 30 days, look into it without delay, keep you updated, and tell you the outcome.
You also have the right to complain to the Information Commissioner's Office: ico.org.uk/make-a-complaint, or 0303 123 1113.
Tide House is for adults only. If we find that someone under 18 has applied, we'll delete their application.
If we change this notice in a way that matters, we'll tell you before the change applies. Earlier versions are available on request.